A strong opening is critical to ensuring your audience is engaged in your presentation or speech. In my Speakers Training Camp™, we call this the GRABM (pronounced "grab'em"). The GRABM is your opportunity to grab the audience's attention by asking a question, stating an unusual fact, telling a story or beginning with a quote, for example.
I heard a great GRABM at a 3 day training session I attended recently. The trainer began by saying "I see a lot of familiar faces today." He proceeded to mention select people in the room and how they knew each other. For example, "Joe and I worked together on a customer team 10 years ago. MJ and I attended the same university many years ago" and so on. This was a great way to enroll the audience and create a sense of camaraderie at the beginning of the training.
What other great GRABMs have you heard?
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